Anyone Care to Join Me?

Yesterday I mentioned the Open House shared by two clubs. Today I'll give a rundown on the membership contest one club is holding to get more members.

We set a goal of 5 new members for the end of the contest, which runs February 1-March 31. All current members were divided into two teams, with the VP Membership excluded and monitoring the contest. Each member was provided paper copies of, and electronic access to, the club's promotional flyer. Members are encouraged to post the flyer near their offices and workspaces. In addition to meeting information, the flyer contains contact information and the website, so referrals can be tracked.

Each member and team earns points for each request for information via telephone, email or web (1 point each), for referrals or guests attending a meeting (2 points each), and for referrals or guests who join the club (5 points each).

At the end of the contest, the team with the most points earns a breakfast provided by the other team (this is a morning club). The individual with the most points earns a gift card to a local establishment.

After three weeks of the contest, points are slowly accumulating. The week of bad weather in the area hurt. But there are still five weeks left for the members to wow us and bring new members in.

A friendly competition is good for the club. New members are good for any club, especially one that is on the borderline of charter strength.

I will share the results once they are in.